Magik AR Toothbrush & App Skip to Main Content
The augmented reality brushing experience from Colgate Connect

Colgate® Magik

Augmented Reality Toothbrush & App

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We at Colgate believe that everyone deserves a future to smile about.  We also believe that brushing our teeth should be fun.  Gamify your child's brushing with our NEW Augmented Reality brushing EXPERIENCE for kids ages 5-10.

Working together, the brush, Magik Connector and free Colgate Magik app can help your child learn good brushing habits to bring out their best smile.

More than just a product purchase!  We're partnering with Colgate Bright Smiles, Bright Futures® to donate a toothbrush to a child in need for every Magik brush sold.  Find out more below!

Warning: Choking Hazard -- Not Suitable for Kids under 3

Free Shipping & Returns*
2 Year Warranty on the Device*
30 Day Money Back Guarantee*

A toothbrush your kids will actually ask for

A FUN way to Teach & Empower your kids to brush better on their own
Your children can win masks and unlock new worlds as they learn to brush
Monitor daily progress with the parental dashboard
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Colgate® Magik™ is the first app-enabled manual toothbrush from Colgate, designed specifically for children


This brand new solution features an augmented reality-based brushing app to help children learn how to effectively brush their teeth and develop a lifelong good habit while having fun


Keep an eye on your child's progress via the parental dashboard: you'll now know if and how well they brushed, all while helping them unlock new worlds!


Unlock rewards such as new masks and worlds (levels) with good brushing

Making a Difference

Throughout the world, many children do not have access to basic dental care and lack the education needed to achieve a healthy smile.  Colgate Bright Smiles, Bright Futures® has reached more than 1 billion children in 80 countries by offering free dental screenings and education. Healthy habits, self-esteem and fun are the foundation for our curriculum.

With your help, ShopSmiles & Colgate Bright Smiles, Bright Futures® can continue to build on the mission of changing the world, one smile at a time.  With every purchase of a Magik toothbrush, we’ll be donating an extra Colgate manual toothbrush to the Bright Smiles, Bright Futures® cause.  Learn more about what Bright Smiles, Bright Futures® stands for below.

Our Early Adventurers are Talking!

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