15% off first product order |
Free Shipping on orders $25+
Shipping US Only
for product orders $35+
animation of colgate plus you tube

Limited time only:

Customize Your Toothpaste

Take our short quiz to tell us your oral care goals and then customize your unique toothpaste


How it Works

animated document icon

Take the Quiz

Take our short quiz to tell us what your smile needs

blank colgate plus you tube animated document icon

You Customize,
We Formulate

Customize your toothpaste just how you like it.

And to make sure you're getting a clean brush, all Colgate + YOU toothpastes are sugar and gluten free, vegan, and come in a tube that's recyclable!

animated document icon

Delivered to Your Door

Once created, a toothpaste tailored to your style will be delivered straight to your door within 5 business days and with a sitewide discount code for your next shop.colgate.com order!

Review Highlights


Total Reviews


Overall Rating

Stay Up to Date with Colgate

Subscribe and get 15% off your first purchase of products. Plus, be the first to know about promotions, product launches, and other fun updates. Unsubscribe anytime.

Your data will be handled by the Colgate Family of Brands in accordance with our Privacy Policy.